Sips
Services:
Art Direction
Brand Identity
Brand Guidelines
Illustration
Merchandising
Sips is a contemporary bar project. The goal was to create a brand that would resonate with modern urban young people who appreciate fine drinking, music, and well-designed spaces.
The brand features a sophisticated typographic logo, complemented by playful old-school cartoon illustrations of cocktails and fun urban characters. These charming illustrations are integrated into the bar’s branding,
appearing on menus, staff uniforms, pins, cards, coasters, and merchandise. Additionally, eye-catching posters are created for Sips’ DJ nights, promoting upcoming events while maintaining the overall brand identity.